A parallel campaign in a new Google Ads account in your name, funded by a small part of your current budget, backed by Google Partner credit. Miss the target and your fee comes back.
You are paying a lot for Google Ads, and you cannot tell from the outside whether your cost per qualified admissions call could be lower. We looked at the ads visible for your brand in Google's Ads Transparency Center, and from our work in this vertical we believe there is room to improve.
Testing inside your current account is risky and messy. Changes there can disturb what already works, and it is hard to read a clean result. A separate new account is the clean way to find out, running its own slice while your main account keeps going untouched.
We check the Google ads visible for your brand in Google's Ads Transparency Center, then send a short note on changes.
Together we put in writing the one metric and the defined slice of locations or service lines the new account will run.
We open a new account in your name, fund it with a small part of your budget, and apply Google credit when it qualifies.
We compare both accounts on your metric, then either scale up or refund the management fee for those three months.
Nothing in your main account is paused, edited or touched by us; your current agency keeps running it.
Google's promotional ad credit for new advertisers applies only to new accounts, so the test can cost less.
The new account takes a defined slice and the main account excludes it, so both stay within Google's policies.
We handle Google's addiction treatment advertiser certification for the new account using your LegitScript certification.
We agree on one metric before launch: your cost per qualified admissions call or per completed admissions form, measured in your own call tracking and CRM. The new account starts from zero data, and we still commit to a target: beat your main account's cost on that metric within 90 days. Miss it at day 90 and we refund our management fee for those three months. The media budget is always yours.
What stays yours no matter what
We review the ads visible for your brand and send a short written note.
A new Google Ads account opened in your name and owned by you.
We manage the addiction treatment advertiser certification using your LegitScript certification.
Conversion tracking set up to keep protected health information out of ad platforms.
LegitScript-compliant ad copy written for the new account.
A review of your landing pages against LegitScript and Google's ad policies.
Keep them. The 90-Day Proof runs in parallel in a separate account, and nothing in your main account is paused or touched by us.
Yes, when they do not compete for the same queries. The new account takes a defined slice of locations or service lines and the main account excludes it, so both stay within Google's policies.
Our fee is a flat monthly amount or a percentage of managed spend. We never charge per patient, admission or referral, which is designed to respect EKRA and state patient brokering laws.
We set up HIPAA-aware conversion tracking and keep protected health information out of the ad platforms. You keep control of the account and the data.
The new account starts from zero data, and we still commit to the agreed target. Miss it at day 90 and we refund our management fee for those three months.
Because we are a Google Partner, a new account can qualify for Google's promotional ad credit for new advertisers. It is Google's credit, subject to Google's terms and eligibility.
We have reviewed your public ads and we believe there is room to improve. If we are wrong at day 90, the fee comes back and the budget was always yours.
We are Medical Marketing, a Google Partner agency that works only with healthcare providers. For more than 10 years we have run paid campaigns for clinics and doctors, managing more than $10M in medical ad spend across the US, Europe, Australia, Latin America and the Gulf. Our clients rate us 4.9 out of 5. You can find us at medicalmarketing.digital.
Fill in the form to get a short written note on your public ads and a 20-minute call to set the target.
A strategist will reply by email within one business day to set up your 20-minute call.
Fee and target are agreed in writing before launch. Google promotional credit is subject to Google's terms and eligibility.